Testimonials

What CEOs and Executives Say

“Going into my second exit, deal structure, and timing were the primary variables that mattered. Having Stephen in the room changed how we approached negotiations and strategic trade-offs.”

Stu Jordan

CEO, Evolution Unleashed

“By the time we crossed 300,000 active users, pricing, churn, and delivery speed were affecting valuation. As I moved toward a seven-figure exit, I relied on senior-level judgment to make critical decisions…”

Nour Chabaan

CEO, Growth Addicts

“I valued having Stephen as a straight shooter during periods
where decisions and risk mattered most.”

Chad Cazel

CEO, Blackwing VC

“As the company scaled, my time was getting pulled into hiring
gaps, churn issues, and putting out fires. When Stephen
stepped in, he fixed my blindspots and now”

Omir Dzelilovic

CEO, Omir Consulting

“True Religion was under margin pressure while reworking
assortment and pricing architecture. John’s guidance on
navigating brand resets at scale factored into leadership
decisions.”

Michael Buckley

CEO, True Religion

“…As Gap repositioned multiple brands simultaneously, we
needed proven strategy—John’s prior experience with brand
transitions made a deep impact on our growth.”

Richard Dickson

President & CEO, Gap Inc.

“When we pushed Levi’s further into DTC while navigating
inventory and global sourcing pressures, Apex provided
experienced executive perspective during that phase…”

Michelle Gass

President & CEO, Levi Strauss & Co.

“When international growth accelerated, we needed Apex’s
senior-level guidance to balance regional merchandising with
global brand consistency.”

Lea Rytz Goldman

Global Brand President, Tommy Hilfiger

“Running Nike across wholesale, DTC, and global markets
leaves little room for misalignment… John Ermatinger brought
a level of operating judgment that matched our mission.”

Elliott Hil

President & CEO, Nike, Inc.

“We were operating under heightened FAA scrutiny while
managing certification and supplier risk. Given Hank Queen’s
background in commercial aircraft programs, I had confidence
his perspective was right for senior-level consultation.”

Kelly Ortberg

President & CEO, Boeing

“Leading a commercial aircraft organization placed constant
focus on safety alignment and production execution, where
voices like Hank Queen’s carried operational relevance.”

Dave Calhoun

Former President & CEO, Boeing

“Overseeing Boeing required disciplined execution across
engineering, manufacturing, and suppliers… Hank Queen’s
perspective strengthened those decisions.”

Alan Mulally

President & CEO, Boeing Commercial Airplanes

“During my time at Boeing, decisions across commercial
aircraft programs benefited from practical operating
perspective, including conversations with Hank Queen.”

Philip M. Condit

Chairman & CEO, The Boeing Company

“I was running Great Plains as we navigated AI adoption and
enterprise sales cycles. Stephen King’s guidance was
imperative to our growth strategy.”

Doug Burgum

CEO, Great Plains Software

“As DeployHub grew past 100,000 users, balancing enterprise
sales cycles with unit economics became complex. Apex’s
external executive perspective helped keep us disciplined as
we scaled.”

Tracy Ragan

CEO, DeployHub